Using Text Messages to Reach Your Target Audience

April 10, 2018 Kalin Kassabov

SMS or text marketing has been around for a while now, but the field is always evolving. Since I founded my own SMS marketing company in 2010, I’ve seen many important changes in the way SMS campaigns are run. Just as importantly, I’ve watched the industry grow by leaps and bounds as mobile technology has […]

Previous Article
Cap or a Discount? Why it Matters
Cap or a Discount? Why it Matters

As moment-of-inception investors, we often participate in convertible notes or SAFEs. These allow early-sta...

Next Article
Why You Need To Stop Eating Lunch At Your Desk
Why You Need To Stop Eating Lunch At Your Desk

I used to be the anti-role model for lunch. Everyday, I would get my lunch out of the office fridge, bring ...