B2B Reads: Agile Marketing, Profitability, and Culture Fit

June 24, 2017 Rebecca Smith

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

In the meantime, here are some B2B Reads that we love:

How to Avoid the Mistakes Our Agile Marketing Team Made
Some great tips to avoid mistakes when it comes to Agile practices in marketing teams. Thanks for your ideas, Eva Jackson.

Should Startups Care About Profitability?
Great look at how important profitability really is. Thanks, Mark Suster.

The Problem with Managing Only Activity
Measuring only activity absolves you as the manager, of your responsibility for improving the salesperson’s performance. Great points, Anthony Iannarino.

Copywriting for Conversions: 9 Ways Emotion and Word Count Affect Your Landing Pages [New Data]
Choosing the right words in the right context are critical for conveying your message. Great article, Amy Wood.

Go For Culture Add, Not Culture Fit
Great insights on cultural norms in the world of entrepreneurship. Thanks for your thoughts, Brad Feld.

You Need to Understand These 6 Things About What B2B Buyers Want
Some great tips on what B2B buyers are really looking for. Great tips, Pam Neely.

Don’t Give in to Marketing FOMO: Four Steps to Resisting Shiny-Object Syndrome
With new things happening in marketing daily, the fear of missing out (FOMO) is higher than ever. Thanks for the tips, Erik Huberman.

10 Great Sales Blogs You Should Read Today
It can be hard to find the material that best resonates with your method of selling, here’s some of the best sales blogs to check out. Thanks for the suggestions, BriteBiz.

Creativity is Messy.
We can’t assume that all our experience and insight will lead us straight to our goals, it’ll get messy at some point. Thanks for the article, Dan Waldschmidt.

How to Avoid Burnout at Work: 7 Strategies from HubSpot’s Manager of Culture
Job burnout is becoming a huge problem, here are some ways to avoid it. Awesome tips, Amanda Zantal-Wiener.

The post B2B Reads: Agile Marketing, Profitability, and Culture Fit appeared first on Heinz Marketing.

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