In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here are some B2B Reads we love:
Accelerating B2B Sales Cycles with Data
Data should be a sales and marketing professional’s best friend. But some are still struggling to put it to good use. Thanks for your insight on the subject, Josh Mueller.
GDPR as Opportunity: How to Build Tighter Customer Relationships
The EU’s General Data Protection Regulation (GDPR) is going to make marketers earn their customer’s attention in a way they’ve rarely had to before. Great article, Bryta Schultz.
How to Monitor Your Competitors With These 10 Helpful Tools
Your competition plays a huge role in how successful your business is. It’s important to get a competitive edge on other brands in your industry. Thanks for the tips, Neil Patel.
Content Marketing and Sales Alignment: Bridging the Gap [New Research]
A great look at the classic battle between sales and marketing. Thanks for the article, Robert Rose.
Understanding Speed and Velocity: Saying “NO” to the Non-Essential
Saying yes to every request isn’t what makes you a valuable team player. Great read via Shane Parrish.
10 Best Sales Tips on What it Takes to Be a Great Salesperson
You can never have too many sales tips! Thanks for these, Mark Hunter.
The post B2B Reads: B2B Buyer Myths, Monitoring Competitors, and Return on Messaging appeared first on Heinz Marketing.