In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
In the meantime, here are some B2B Reads we love:
The Most Successful Startups Have Hands-On Founders
A hands-on approach is more likely to retain employees. Thanks for your insights, Dina Gerdeman.
Email Lists: When Smaller is Actually Better
Bigger isn’t always better when it comes to email lists. This article explains why a smaller list might be more effective for your business. Thanks, Linda Formichelli.
3 Ways to Guarantee Referral Prospecting Success
Referral systems aren’t always easy, but referral selling is the only prospecting strategy that ensures qualified lead generation. Great advice, Joanne Black.
3 Simple Strategies to Help You Follow-Up Successfully
Follow up may be one of the most hated yet important activities for a salesperson. Thanks for the tips on how to do it right, Amy O’Connor.
5 Things No One Tells You About Starting a Startup
Some things you should know begore starting a startup. Thanks for the tips, Avni Patel Thompson.