B2B Reads: Landing Pages, The Simpsons, and Gated Content

June 2, 2018 Kailee McKinney

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.

Clever Conversion Tricks for Better Landing Pages
Your landing page is a critical part of your sales funnel! Thanks for the great tips, Nathan Isaacs.

The Ultimate Guide to Hiring a Rockstar Salesperson
The secret to growing a successful startup is hiring a rockstar sales team. Thanks for the advice, Stephen Roe.

How to Succeed Like ‘The Simpsons’
Don’t let executives interfere, be a boring place to work and lose the jerks: Secrets of the show’s success that any business can use. Great article, Mike Reiss.

5 Appointment-Setting Tips
Some appointment-setting tips to increase your odds of landing initial meetings. Thanks, Bob Croston.

Why Employee Happiness = Customer Happiness
Unsatisfied employees aren’t going to be pushing out the best qualities of their employers. Thanks for your insight, Brian Hannon.

3 Models (and Tools) to Understand, Predict, and React to Your Social Media
Want to know how to predict and forecast your followers’ behavior? Check out these great tools and tips. Thanks, Meenakshi Krishnan.

Three Tips From Basecamp for Launching and Running a Successful Podcast
Some great advice to get your podcast started! Thanks, Shaun Hildner and Wailin Wong.

How to Increase Conversions by Avoiding These 7 Navigation Mistakes
Don’t make these navigation mistakes and lose your visitors. Thanks for the advice, Neil Patel

2018: The year of influencer marketing for B2B brands
Think influencer marketing is only for B2C brands? Not the case! Thanks for your insight, Michael Brito.

How to Create Great Gated Content From Existing Content
Don’t waste time creating more and more content, use the great stuff you have already to get new leads! Thanks for the tips, Patrick Whatman.

The post B2B Reads: Landing Pages, The Simpsons, and Gated Content appeared first on Heinz Marketing.

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