HubSpot Sales Blog

HubSpot's blog of expert inbound sales content for today's sales organization.

  • Why Your Prospecting Emails Should Be 2 Sentences or Shorter

    Why Your Prospecting Emails Should Be 2 Sentences or Shorter

    According to HubSpot’s 2018 State of Inbound report, 40% of salespeople report getting a response from prospects is more difficult now than it was two-to-three years ago. And it makes...

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  • 6 Rookie Sales Call Mistakes That Make Prospects Hang Up ASAP

    6 Rookie Sales Call Mistakes That Make Prospects Hang Up ASAP

    As a sales rep, you’re no stranger to rejection. You’ve made hundreds if not thousands of prospecting calls in your career, and regardless of how well you prepared or how perfect the...

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  • Call or Email? 4 Tips to Determine When to Use Which in Sales

    Call or Email? 4 Tips to Determine When to Use Which in Sales

    The method of outreach sales reps use for a first connect makes a significant difference in response rates. Rather than deciding whether to call a new prospect or send an email based on...

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  • 25 Email Opening Lines and Greetings That Put "Hi, My Name Is" to Shame

    25 Email Opening Lines and Greetings That Put "Hi, My Name Is" to Shame

    Email Opening Lines "Is X a priority for you right now?" "Did you know [interesting statistic]?" "What do you think about [industry event]?" "What would it mean to you if...

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  • My Trick For Writing Emails 8x Faster That 99% Of People Haven't Tried

    My Trick For Writing Emails 8x Faster That 99% Of People Haven't Tried

    What if I told you it's possible to write emails at 8x the speed? Well, believe it or not, it is. Yet 99% of people haven't realized how to do it. And that makes me sad ... because it...

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  • The Ultimate List of Sales Discovery Call Questions

    The Ultimate List of Sales Discovery Call Questions

    Closing calls are sexy. They’re the calls where a deal gets moved across the line, contracts get signed, and you earn your commission checks. But closing calls are a bit of a fait...

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  • 33 Responses to the Dreaded Sales Objection "It Costs Too Much"

    33 Responses to the Dreaded Sales Objection "It Costs Too Much"

    How to Overcome Pricing Objections Wait for the prospect to finish speaking. Pause for 3-5 seconds. Ask a question. Pose a follow-up question. Summarize their objection...

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  • The 4 Email Templates That Earned Us $100,000 in 30 Days

    The 4 Email Templates That Earned Us $100,000 in 30 Days

    Like most small businesses, we used to get 90% of new clients from referrals. If we had more time, we’d generate leads through inbound marketing. If we had more money, we’d purchase...

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  • 5 Spammy Sales Tactics Salespeople Need to Stop Using on LinkedIn

    5 Spammy Sales Tactics Salespeople Need to Stop Using on LinkedIn

    LinkedIn has become an amazing sales tool -- so much so that InsideSales.com declared, "Cold Calling is Dead, Thanks to LinkedIn." Unfortunately, salespeople have also moved many of...

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  • 47 Uplifting Entrepreneur Quotes to Ignite Your Drive

    47 Uplifting Entrepreneur Quotes to Ignite Your Drive

    Entrepreneur Quotes "Only the paranoid survive." -Andy Grove "You have to see failure as the beginning and the middle, but never entertain it as an end." -Jessica Herrin ...

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  • 10 Best Electronic Signature Apps in 2018

    10 Best Electronic Signature Apps in 2018

    Best Electronic Signature Apps PandaDoc DocuSign Adobe Sign HelloSign eSignLive SignNow SignEasy RightSignature KeepSolid Sign Signable How much time...

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  • SPIN Selling: The Ultimate Guide

    SPIN Selling: The Ultimate Guide

    If you’re a B2B salesperson, you’ve probably heard about SPIN Sales. It’s one of the most well-known -- not to mention oldest -- selling systems. SPIN gives reps a research-backed...

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  • Stop Preparing So Much: Why Your Next Question Matters More

    Stop Preparing So Much: Why Your Next Question Matters More

    A large part of any sales training program -- no matter the methodology or approach -- is learning a specific set of questions sellers use to:

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  • How to Send a Follow-Up Email After No Response

    How to Send a Follow-Up Email After No Response

    How to Send a Follow-Up Email After No Response Ask yourself if you included a close in your first attempt Never forward or cut and paste an old email Don’t follow up too...

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  • BANT Isn't Enough Anymore: A New Framework for Qualifying Prospects

    BANT Isn't Enough Anymore: A New Framework for Qualifying Prospects

    A long time ago, IBM revolutionized sales with the introduction of BANT. The mantra is familiar to any salesperson: qualify your prospects based on their Budget, Authority, Needs, and...

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  • 15 Communication Skills That Are Crucial to Sales Success

    15 Communication Skills That Are Crucial to Sales Success

    Sales Communication Skills Pay full attention Practice active listening Read body language (and control your own) Master the nuance of voice tones Be empathetic ...

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  • What to Do When Your Prospect Ghosts [Free No-Show Follow-Up Email Templates]

    What to Do When Your Prospect Ghosts [Free No-Show Follow-Up Email Templates]

    It happens all the time. You call a prospect at the scheduled time and the line rings and rings and rings. No answer. You send a short follow-up email to set up another call. Still...

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  • 19 "Thank You in Advance" Alternatives That Are Far More Polite

    19 "Thank You in Advance" Alternatives That Are Far More Polite

    "Thank You in Advance" Alternatives "Thank you" "Thank you for any help you can offer" "Gratefully, [your name]" "Thanks for considering this" "Really appreciate your...

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  • A 10-Minute Summary of "The Psychology of Selling" by Brian Tracy

    A 10-Minute Summary of "The Psychology of Selling" by Brian Tracy

    The Psychology of Selling The Psychology of Selling is a well-regarded book by legendary sales professional Brian Tracy. It shares ideas, methods, strategies, and techniques for...

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  • My Wacky To-Do List System That Has Helped 1,000+ People

    My Wacky To-Do List System That Has Helped 1,000+ People

    Warning: This post will only appeal to productivity nerds and people who are super busy. And I’m talking the trying-to-juggle-127-different-tasks-at-once type of busy. Because a few...

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