Dear social media companies: Here are some ideas for your next products

June 13, 2018 Callum Booth


Snap’s second-gen line of its Spectacles – which were launched in April of this year – are now on Amazon. Joy! The decision to do another iteration of the Spectacles is strange, especially as the product’s first run didn’t do that well, losing the company around $40 million. Despite this, I don’t actually think the Spectacles are a particularly bad idea. A pair of glasses that let you quickly capture and share what’s going on fits well with Snapchat’s approach to social media. And from there, I couldn’t help but wonder… If other social media brands decided to release their own hardware,…

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